June 23, 2008 includes - 1-Day Ultra Advanced Topic Specific Sessions 
June 24, 2008 includes - 1-Day Ultra Advanced Topic Specific Session  
June 25 thru 27, 2008 includes - the 3 Day SEO Mastery Workshop and 6 Month Mentoring Program

Attend just 1 Day or 2 Days or attend them all - it's your choice:

The June 24, Agenda Includes these Topics:

Morning Session Conducted by Robin Nobles:

Analyzing Usability Issues - Solving Challenges You didn't Know You Have
Conducted by Robin Nobles

Find out which missing ingredients your pages may have from a usability standpoint. Here is the session that takes you into all of the important issues concerning your visitor's user experience.

• The User Experience, including Solid Tips for Improving Your Site's Usability
  
  - Design Elements to Avoid and Why
  
  - Prioritizing Usability Problems and Focusing on Solutions
  
  
  
• SEO and How it Relates to Usability
  
  - Navigation and Information Architecture
  
  - Improving the Readability of Your Content
  
  - Product Pages: Specific Strategies for Displaying Your Products Online
  
  

Copywriting for the Web: Is Your Web Site Failing Due to Poor Writing?
Conducted by Robin Nobles


Make your pages communicate more effectively with these tips and techniques direct from Robin Nobles. 
Robin opens her experiences up to you in this in-depth session on effective copywriting for the Web. Many of our past students have requested a class that just focuses on quality SEO copywriting. Don't miss this session.

• Learn Simple Strategies for Writing for the Web that Make Virtually Anyone a Writer
  
  
• Understand How Web Users Really Read Your Pages and Use this knowledge to Your Advantage
  
  
• Boost the Professionalism of Your Site with this Grammar Refresher Session
  
  
• Discover How Your Writing Can Benefit Your Site - The Year of the Writer
  
  
• Writing Tips You Can NOT Do Without
  
  

LUNCH BREAK

Leveraging Knowledge of your Competitors' Weaknesses and Strengths
Afternoon Sessions Conducted by Michael Marshall:

Laying a Firm Foundation - Understanding the Unified Theory of Internet Marketing

Michael Marshall teaches on the most important thing to influence to your SEO success. 

For the afternoon training session,  you will discover the ONE THING 
that ties everything together for: 

• the number of genuine visits to your Web site
• the quantity and distribution of your inbound links
• your page views
• your traffic from referring sites
• your PageRank
• and the ultimately for the genuine relevancy of your Web content

• Minimizing Trial and Error through SEO Forensics (Better Results Faster)
  (Not to be confused with "Keyword Forensics" this is about SEO forensics.)
  
  
• How to Focus on the most important SEO Factors - well beyond "Best Practices"
  
  
• How to know and identify when, where and why you are vulnerable to your competitors and what to do about it before you get bumped down or over-taken.
  
  
• Learning exactly which elements you are doing right only minimal time
  
  
• How to exploit opportunities as you identify exactly what the top competitors are doing wrong.
  
  
• How to properly diagnose any drop in your ranking
  
  

Registration Options:

SAVE $400.00
Register to attend June 23, 24, 25, 26 and June 27 for the whole week - Click here.
Tuition Fee $2495.00  -  $2095.00 Early Registration 
(to attend both Ultra Days plus the 3-Day SEO Mastery Workshop and Mentoring Program)

• We're constantly updating the workshop material itself as the industry shifts and changes. There will always be certain "standard" sessions at the workshops, but the techniques involved in those strategies are constantly evolving, and you'll learn about those changes by attending the workshops on a regular basis.
  
  
  

• If you attend the first workshop as a true beginner, you may be able to absorb only so much. When you come back again, you'll be ready to tackle the more advanced strategies that you'll want to use in your SEO work.
  
  

• Every workshop is different, with different people from different walks of life. We all learn from each other. Plus, attending the workshops regularly will help you come in contact with people who are interested in the same things that you are: success on the Web, and you'll be able to learn from the experiences of others.
  
  

• Depending on the location of the workshop, you'll have the opportunity of meeting others who are highly visible and important in the search engine industry. For example, chances are good that you'll be able to meet Brent Winters from First Place Software along with some of his personnel if you attend our Orlando workshops. If you attend our workshops in Vancouver, you'll get to meet Michael Campbell. In Vegas, you'll get to meet Ginette Degner, Bill Gentry, and Gary Woods. Many "celebrity" SEO's live in areas where we hold workshops, so you'll be able to meet and get to know them by attending our workshops.
  
  

• Also, remember that the workshops and all travel expenses are 100% tax deductible as a business expense, which will certainly help you at tax time!
  
  

• Join us at least once a year to keep up with what's happening in the industry and to get to know another group of search engine friends. :)