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Search Engine Workshops


Presents

New High-Performance 1-Day Topic Specific Ultra-Advanced SEM Training

Our new 1-Day Topic Specific Skill building classes include:
  • More flexibility - Come out just for 1 or 2 days or for the entire week - your choice.
  • Much more detailed step by step skills training on just the skills YOU need!
  • No exams - no certification on the 1 day class - Just solid skills you can take home and apply immediately.
  • Very personalized classes that give you the biggest value - for minimal investment
  • Gain the ultimate fine tuning of your SEO skills in topics of most advantage to you
  • New Topics and New 1 Day Tuition Rates that allow you to choose exactly what you need to learn

Conducted by leading SEO industry educators
Robin Nobles and John Alexander and Michael Marshall

Welcome to our 1-Day Topic Specific Search Marketing Agenda
 June 23, 2008 in Las Vegas
The Topic Specific Fast Track Classes include the following choices:

  • June 23, 2008 includes - 1-Day Ultra Advanced Topic Specific Sessions
  • June 24, 2008 includes - 1-Day Ultra Advanced Topic Specific Session  
  • June 25 thru 27, 2008 includes 
    - the 3 Day SEO Mastery Workshop with Advanced Certification and 6 Month Mentoring Program

Attend just 1 Day (June 23 or June 24) or attend Both or attend all 5-Days - it's your choice:

The June 23, Agenda Includes these Topics:

Morning Session Conducted by Michael Marshall:

Advanced Blogging Strategies - Leveraging the Power of Blogs
Conducted by Michael Marshall

Here's the definitive, step-by-step guide for developing your Blog that will make your traffic and revenues soar. 
Michael Marshall will focus on taking you from a general Introduction to Blogs into the Advanced and in-depth insights that you will benefit mightily from.

  • Introduction - Understanding the Power of Blogs 

  • What a Blog is and How to Get Set Up

  • Establishing Policies for Your Blog

  • Explore 7 More Reasons to Blog (other than just ranking in top search results.)

    - Do you Want to become an expert?
    - Do you want to improve customer relationships?
    - Do you want your Blog to get you positive media publicity.
    - Benefit from Internal Collaboration
    - Ways Blogging can improve Knowledge Management
    - Recruitment and Blogging
    - How to use your Blog to Test Ideas or Products
    - Rank high in Search Engines

  • Creating and defining your own Blog strategy for traffic, branding and profit.

    Essential in-depth teaching on:

    - Understanding the Nature of Blogs
    - The Personality
    - The Voice
    - The Links
    - The Conversations
    - The Frequency
    - The Feed

  • Understanding 8 different types of Blogs:

    - External blogs
    - Sales blogs
    - Relationship blogs
    - Branding blogs
    - Internal blogs
    - Knowledge blogs
    - Collaboration blogs
    - Culture blogs

LUNCH BREAK:

Essential Ways You Can Increase Your Web site Conversion Ratio
Afternoon Sessions Conducted by John Alexander

We all know that it is important for your Web site to be easily found in search results. This session is the other essential half to the business equation that makes your Web site profitable. Here is in-depth coverage of improving your "conversion ratios" or how to compel your Web visitors to respond to their experience on your Web site. 

  • Boost the psychological pulling power of your Web Copy instantly without the Hype

    - Examine Techniques that put your actionable content into hyper-drive - without any hype.
    - Understanding the "Mechanics" of Sales Copy.
    - How to Make your Web copy at least 100% more persuasively to increase your sales results.
    - Discover the 5 biggest reasons people's sales copy fails. Know these and avoid the pitfalls. 
    - Gain more response from your current visitors - even without increasing Traffic.
    - Understanding exactly "where" the visitor buying decision is made on YOUR page.
      (are any of your pages missing the mark? I hope not. )

  • Proper uses of "emotional content"

    - Exploring the impact of images 
    - Why some images "work" and why some don't - learn the difference
    - Understanding the psychological uses of color
    - Exploring the effectiveness of different types of testimonials 
    - Discover the psychological buying triggers (how to make best use of them.)

  • Increase your Visitor Response Ratios through Push Technology.

    - In-depth essentials of permission based e-mail marketing
    - What makes e-mail marketing so powerful and different from the Web 
    - Exploring your subscribe rates and unsubscribe rates
    - 20 ways to bring your Web Visitor Back to your Web site without having them unsubscribe
    - Tips and Techniques to Keep you subscribers satisfied
    - Tagging your Subscribers for more effective communications
    - 10 more original ways permission based e-mail marketing can be used - (besides newsletters)

  • Alternative High-Powered Strategies to Increase Your Web Visitor Response

    - Explore other technologies that can instantly connect you to your Web visitors
    - New solutions any Web site can Apply to Maximize Response Ratios
    - Which Viral Marketing Strategies work Best for your business


BREAK:

Social Media: Are you Making the Transition to Become More Social?

  • Paradigm Shifts For New Traffic Through Genuine Relationships

  • Tools, Tips and Social Media Explained

  • How to Make any Web site more Social - Without Programming Skills

  • Other Social Media Resources you need to be aware of.

Registration Options:

SAVE $100.00
Register to attend this 1-Day Only on June 23, 2008 - Click Here.
Tuition Fee is Only $695.00  -  $595.00 Early Registration

View the other new 1-Day Ultra Agenda on June 24, then Click Here.

SAVE $100.00
Attend both Days on June 23 and June 24, 2008 - Click Here.
Tuition Fee is Only $1,075.00  - $975.00 Early Registration

SAVE $400.00
Register to attend June 23, 24, 25, 26 and June 27 for the whole week - Click here.
Tuition Fee $2495.00  -  $2095.00 Early Registration

Have you got a question about attending the SEO Workshop?
Give John Alexander a call at 905-853-4472 

 

Benefits of Attending a Search Engine Workshop Again and Again

 

  • We're constantly updating the workshop material itself as the industry shifts and changes. There will always be certain "standard" sessions at the workshops, but the techniques involved in those strategies are constantly evolving, and you'll learn about those changes by attending the workshops on a regular basis.


  • If you attend the first workshop as a true beginner, you may be able to absorb only so much. When you come back again, you'll be ready to tackle the more advanced strategies that you'll want to use in your SEO work.

  • Every workshop is different, with different people from different walks of life. We all learn from each other. Plus, attending the workshops regularly will help you come in contact with people who are interested in the same things that you are: success on the Web, and you'll be able to learn from the experiences of others.

  • Depending on the location of the workshop, you'll have the opportunity of meeting others who are highly visible and important in the search engine industry. For example, chances are good that you'll be able to meet Brent Winters from First Place Software along with some of his personnel if you attend our Orlando workshops. If you attend our workshops in Vancouver, you'll get to meet Michael Campbell. In Vegas, you'll get to meet Ginette Degner, Bill Gentry, and Gary Woods. Many "celebrity" SEO's live in areas where we hold workshops, so you'll be able to meet and get to know them by attending our workshops.

  • Also, remember that the workshops and all travel expenses are 100% tax deductible as a business expense, which will certainly help you at tax time!

  • Join us at least once a year to keep up with what's happening in the industry and to get to know another group of search engine friends. :)



Click to Read more Student Comments about What this training experience was like.

 

Unlock extraordinary traffic potential!



Benefits of Attending a 1-Day Event

Attend a Topic Specific Class that packs more wallop! 

Enjoy a relaxed, fun atmosphere of learning, where no one is afraid to ask questions or participate in discussions, because everyone is working together as friends and associates.


Network with other SEO professionals in a one-of-a-kind hands-on workshop.

 

Learn the latest techniques and methods. A very effective way of brushing up on your SEO skills.

 

Enjoy 1, 2, 3, or 5 days of personal SEO instruction from two of the top industry leaders today. And, remember that industry gurus often attend our workshops too! 



Comments from students:

Dear John & Robin,

I have just achieved results for my first client by following your guidelines. They are No 1 and 2 on five search engines. This was achieved after only 4 days! The client was absolutely amazed.

L. B. (Student, Nashville class)

I found the course to be both challenging and fun and would highly recommend it to anyone who wishes to take SEO seriously.

Robin, I must congratulate you and John for running what can only be described as the most productive and informative workshop I have ever attended - ever - truly first class.

I feel anyone attending this program has received the most accurate and up to date information. Even though I attend many SEO seminars, I still learned new things.

Thanks for these empowering 3 days!

I like the way John took more of a marketing angle while you took more of an SEO angle. The two together are very powerful.

I know it'll open many doors for me that have been previously closed to me. Thanks for all your focused efforts. I certainly appreciate all you've done.

Kristal Kraft
Denver, CO

I thought I had a good deal of knowledge going into the workshop, wow: was I wrong! Your workshop really opened my eyes...

Matt Costello

My greatest thanks has to be for the follow up assistance that has been given to me by both Robin and John, something which goes beyond the call of duty!

Thanks

Lloyd Barrett, FLAME SEO, Wrexham, England

 

 

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