Optimized Web
Page Examples for Generic Everyday Keywords in SEO
By John Alexander
Instead of spending your time
focused on learning how not to do SEO the wrong way (like some
people tend to do,) let's talk about one of the easiest ways to
improve your SEO skills by discussing a few examples.
With the effect of
"personalization of search" affecting more and more
generic ranking results all the time, we have to remember that
ranking is no longer regarded in a "linear fashion" or
in the traditional sense of "where does my page rank from 1
to 10?" Newest strategies that we are teaching you in our
Workshops and courses focus on techniques to help ensure your
pages are being found by the most correct audience, for the
maximum amount of time.
For the purposes of these few examples, the searches were done
with "Personalization" turned off. If you need to
understand more about the effects of Personalization
of Search" then see this previous article.
Okay on with a few examples:
Suppose we start with a search
for the phrase SEO Training Online with no quotes.
Results: We see about 1.4 million
competing pages and this page will always usually be number 1 or
2.
You can also try searching for
Online SEO Training and will usually see that http://www.OnlineWebTraining.com
comes up in number 1 or 2 position. Online Web Training is
offers one of the best series of SEO classes that are taught
online with either BASIC
or SELF STUDY SEO courses.
Online SEO Training is a very
generic common everyday phrase and when people search for
online SEO training courses that can study from home, it's
pretty easily found. Let's look at more examples of optimization
at work for very generic keyword terms.
Suppose we do a search for the
phrase search engine seminars with no quotes.
Again, here is a page that Google usually has number 1 over
about 3.1 million other pages.
This page was created at 1 oclock in the morning by Robin Nobles and since then it has
continually been easily found for the generic keyword phrase
search engine seminars." Be sure to click on the image
above to view the page and see how well it has done even as just
a simple page with little or no design.
Many times professional search
engine optimizers love to also do other types of marketing and
writing articles can bring you huge benefits if you do it the
right way. You can imagine how much other writers and SEOs might
love to be more easily found for a common generic keyword phrase
like search engine articles.
So let's do a search on Google
and see what turns up: search engine articles
Search Engine Articles currently pulls up our free articles page
number 1 over about 71,200,000 other pages.
In this last example, when you
visit the page you may find it hard to understand from a search
engine's perspective how it is being ranked so well. I'll give
you a tip. It is not because of Spam or some sneaky linking
strategy. It is just a quick example of Natural Language Process
( or NLP.) But this is just one of the things we go into
detail and teach you at our SEO
Workshops and Search
Engine Academies.
If you cannot make it out to a live Search
Engine Workshop in your community, then don't forget we have
Online
SEO Courses with Webinars and Instructional sessions you can
study from the comfort of home.
Performing the way you perform now has delivered a certain
result. Listening to and following the advice of others has
delivered certain results as well. So if your happy with that result, carry on exactly the
same way and you should get very similar results. If you are not
happy with your results now, then you must change the way you do
things.
Same action = same result
Different action = new results
Are you looking for new results? Is it a time for a change of action?
With our newest Workshops we are focused on teaching you the
sharpest SEO skills with the maximum accuracy to eliminate
confusion and help you become more profitable online in the
quickest turn around time.
How is our students success? Read some of their stories
after training right here.
About John Alexander:
John has taught onsite search engine marketing sessions to people from over 80 different countries, and he's worked as a professional in the search engine industry for years.
John Alexander and Robin Nobles teamed up together in 2002 to create the Ultimate SEO Mastery Workshop. For more information about their live, personal, hands-on workshops, please visit Search
Engine Workshops. For local SEO Community Workshops please
visit Search Engine
Academy for a Workshop located near you. John and Robin also
have online
SEO Training Courses and John writes Free
SEO Tips daily.
Click here to go back to the
index of search engine marketing articles
This work is licensed
under a Creative Commons
License.
